As businesses and brands explore further means of delivering the maximum impact through their communication channels, the corporate video is steadily gaining more prominence and popularity as one of the important tools available. Technology is more sophisticated and user friendly than ever before, meaning that it is much easier to use, distribute and share videos than it used to be.

Google Analytics is a powerful friend to anybody with an online presence. Not only does it allow you to track blog and web pages and key statistics such as traffic from RSS feeds, but also, it is rather user-friendly. With the world of SEO having changed considerably in the last couple of years, Google Analytics solutions are also constantly getting upgraded to meet the new demands of the market.

Semantic HTML is programming at its cleverest. It is aimed at making searches truly useful, informative and meaningful to the user. In fact, by being able to produce fruitful search results even without very specific query criteria, it justifies its widespread popularity amongst the search engine community. The very idea of adding semantic mark-up to the HTML of a web page is to make it richer in information, rather than just pleasant to look at.

Everybody is riding the “ responsive website design ” wave. We all want it because we all understand the implications it has for our businesses. However, just as it’s important to take the idea on board, it’s also vital to understand what can go wrong with it. Let’s have a look at a few mistakes in responsive website design that could potentially cause far more damage than good-watch out for them!

A great website that wows audiences is nowadays a pre-requisite for any business, big or small. But beauty alone is not enough to make the website truly useful to the organization. Responsible for the first impression of the business, it needs to be able to market itself well on search-engines to get visitors there in the first place! Here’s a look at the hallmarks of a search-engine friendly website design :

The fact that businesses need mobile-friendly websites is irrefutable, given the widespread smart phone boom. What is a trickier decision to make though is whether one should opt for a separate website for mobile devices, or instead get a responsive website design (which can render equally well across different screen sizes and devices) created. Choosing one over the other becomes easier once the following factors are considered during the decision-making process:

Once upon a time in 1991, the world woke up to something new: a website. It was a simple page of text written by Tim Berners-Lee , the creator of the World Wide Web, explaining to users how to set up a web server and then create their own website. Website design has come a long, long way since then. Let’s have a look at the journey of website design: then, and now.