Skip to main content

Improving Google Ranking for Your Website

By Smartech


The search engine rank of a website is directly proportional to the websites credibility. In simple words, the more credible a website is the better ranking it will get on Google especially. This is the reason why the top SEO companies in India are focusing on improving a website’s credibility in order to rank on the top. 

The numbers of websites on the internet are increasing day by day. The SEO service providing companies in India are going through a war between the websites to be on the top or to take their clients on the top. In order to win the situation, it is very important to follow the basic rules as recommended by the giant, Google. 

Keyword for ranking :-
Usage of keywords in the content is recommended, but a lot of people do it wrong. The right way is to use the right keywords that do not look stuffed, and you will get the desired results. There are so many online free as well as paid tools available on the web related to keyword audit, which can help a lot in keyword selection process. But keep in mind that the tools suggest a vast number of keywords and you will have to choosing the right one can be a bit tricky. 


Design of the web page :-
The web page’s layout also plays a very important role in deciding the ranking of a website on the SERP (Search Engine Result Page). Along with the layout, keep in mind the meta description, title tag, meta tag, image tag, alt tag, HTML, the length of copy on pages, the number of indexed pages, canonical URL structure, domain age, site loading speed, and other. 


Boost site security :-
With the increase in technology, the cases of security breaches are also increasing rapidly. It has made security protocols stricter and tougher. The security breaches can be in the form of identity theft, clickjacking, malware, adware, and many others. Therefore, websites are going for security certifications and HTTPS encryptions. Google also rank the sites, which have HTTPS encryption and security certification.


 Publish quality content frequently :-
Content is king, and will always be the king on the web. Without quality content, no website can rank high. Regularly adding fresh content can help a lot in improving the ranking of a website in SERP. When it comes to deciding the quality of the content, Google and other search engines judge it by using parameters like the user engagement it is getting and algorithm predicts. 


Do strategic link building :-
Strategic link plays a very important role in increasing the website’s ranking in Google or any other search engine. But remember, Google only counts linking to an authentic website. Google does not recommend link building through paid options. By doing so, you may end up penalizing the website. 
Mobile-Friendly website:-
Today, everyone is going mobile. A lot of websites are going only mobile (like Myntra). Therefore, it is very important for a website to be mobile-friendly. Google now counts it as one of the most important factors for deciding the website ranking. 


Conclusion

• Do not try to outsmart Google
• Keyword for ranking
• Design of the web page
• Boost site security
• Publish quality content frequently
• Do Strategic Link Building

In case you need more information about professional SEO services or ways to boost your site’s performance and ranking, then leave a comment below. Our expert will contact you shortly. 
Labels:

Comments

Post a Comment

Popular posts from this blog

Top 3 Factors of Website Development and Designing

By
In today’s technological world, no business can groom without a website. An online identity of a business is as important as it’s offline identity. The importance of having an attractive online identity needs no descriptions because everyone, who is up t o date with the technology, knows that digital marketing plays a crucial role in increasing revenue.  The only way to create an online identity for your business is to create a website for your company. A website, developed and designed by the best web design and development company , can make your business reach a broader audience in comparatively less time. You can either hire some designers and developers to design and develop a website for you or simply assign this work to an agency. In either case, there are some factors that you must know about website design and development before proceeding in this direction. Let’s discuss them in detail, down below: 1.    It doesn’t cost much A website, designed...
Post a Comment
Full Story »

How can a Website Represents Your Business in 2019 ?

By Smartech
Creating a website is the first and foremost thing any business owner should do. But that does not indicate anyway your work is done. Behaviours and trends keep changing, your requirements shift, and your website must persist on to evolve. Hence, you should take professional help from a reputed website designing company in Faridabad . There are few factors you need to consider if you are going to work on your website in 2019. 1. Avoid Falling into the Slider Trap Once you comprehend the basics of what you wish accomplish and how users like to interact with your site, it is the time to go about planning and creating a website that serves both of your purposes. As per the topmost digital marketingcompany in Faridabad , carousels and sliders became trendy over the last few years in web design. They may look nice, but they are bad user experience. Web designers may force them because of their ubiquity, but that does not indicate they serve as the best way to represent ...
Post a Comment
Full Story »

5 Points to Consider Before Hiring an App Developer Company for Your Project!

By
App development has become a mandate for most of the organizations. No matter how big or small business you have, the requirement of app development cannot be denied. Therefore, it is important not to make haste in the process of hiring a  Mobile App Development Company  It is always suggested to spend enough time to consider all the options. Searching for the right app developing team can be a challenge but you cannot overlook it for your project’s success. However, there are few factors that can help you determine that you have chosen the right company for your app development. 1. Check out the Portfolio It is always good to enquire about the last couple of projects undertaken by the company. It will help you determine whether this Mobile   app development company is right for your project or not. Most of the companies allow you to see their portfolio. Another way to choose the right app development team for your requirement is to try downloading apps develo...
Post a Comment
Full Story »

We are one of the pioneers of the digital media & marketing revolution. And we deliver More media. We are a professional and experienced website designing, development, and digital marketing company based out in Delhi NCR, India.

© 1999 - 2017 Smartech Interactive.

Web Design & Development

Mobile Apps

Graphics & Multimedia

E-commerce Solutions

Digital Marketing